Win back the members who stopped showing up.
A done-for-you 14-day email and SMS campaign that brings lapsed members back to your gym. Sent in your gym's name. One flat price. 10 returned members within 60 days of launch, or we keep running the campaign for up to 30 more days at no extra cost. Guarantee terms
For independent gyms in the US. Not franchises.
Hey Sam, it's Dana from Ironside. We haven't seen you in a while and we miss you on the floor.
Want a free week to get back into it? No catch. Reply YES and I'll save you a spot.
Yes. Been meaning to come back.
Love it. Thursday 6 PM class has room. See you then.
Your old members are your cheapest new members.
Every gym has a list of people who signed up, trained for a while, then drifted off. Most never hear from the gym again. They already know your space, your coaches and your location. They just need a reason to come back, and someone to ask.
- They know you.No cold intro. They walked through your door before.
- They live close.They picked your gym once. The commute has not changed.
- Nobody asked.Life got busy. A good message at the right time changes that.
Bring old members back. Never miss a new one.
Two services. Both done for you. Both built only for independent gyms.
Reactivation Sprint Start here
A 14-day email and SMS campaign to your lapsed members, in your gym's name. After the Sprint, a monthly win-back keeps catching members before they are gone for good.
See how the Sprint worksAI Receptionist
Answers calls, texts, Instagram and Facebook DMs and web chat within minutes, day and night. Books trials straight into your calendar. Hands the tricky ones to your team.
See the AI ReceptionistHow the Sprint works
Four steps. You spend about 20 minutes. We do the rest.
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Day 0
A 20-minute call.
We look at your gym, your past members and what offer makes sense.
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About a week
We build it.
We write every email and text in your gym's voice and set up the full campaign. You do not touch any software.
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14 days
It goes live.
Your lapsed members get a short series of emails and texts from your gym. Anyone who replies goes straight to you.
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The end
You see the results.
A simple report of who replied, who booked and who came back.
One flat price. Backed by a guarantee.
One flat price per gym, paid upfront, quoted on the call based on your gym. 10 returned members within 60 days of launch, or we keep running the campaign for up to 30 more days at no extra cost. Guarantee terms
Returned member: a member whose membership had lapsed or been cancelled before the campaign started, who restarts a paid membership and makes their first payment within 60 days of the campaign launch.
Book a call to see if your gym fitsFree tools. No call needed.
Check the numbers yourself first. Then decide.
Built for independent gyms.
Independent gyms and studios in the US, usually with a few hundred to a couple of thousand members, that have a list of past members they have never followed up with.
- You own the gym, or you run it day to day
- You have a list of past members in your gym software
- You want them back without spending more on ads
If you run a franchise location, this is not for you.
Quick answers
Do I need to buy any software?
No. We set everything up and run it.
Will this annoy my members?
No. It is a short series over 14 days, sent from your gym, and anyone can opt out at any time.
What do I need to give you?
An export of your past members from your gym software. We guide you through it on the call.
Is my member list safe with you?
Yes. We use it only for your campaign, never share it, and delete it within 30 days after. See how we handle your data.
Is texting my old members legal?
Yes, when members gave prior express written consent to receive marketing texts. We only text members whose signup records show that consent. Everyone else gets email only. This is not legal advice. See how we handle your data.
What if nobody comes back?
10 returned members within 60 days of launch, or we keep running the campaign for up to 30 more days at no extra cost. Guarantee terms
Your list is already paid for. Use it.
Twenty minutes, free. You leave knowing if it fits your gym.